{"id":16,"date":"2016-11-09T18:55:00","date_gmt":"2016-11-10T02:55:00","guid":{"rendered":"https:\/\/desertdaisyjewelry.com\/blog\/what-goes-into-building-a-jewelry-collection"},"modified":"2018-09-21T17:24:38","modified_gmt":"2018-09-22T00:24:38","slug":"goes-building-jewelry-collection","status":"publish","type":"post","link":"https:\/\/desertdaisyjewelry.com\/goes-building-jewelry-collection\/","title":{"rendered":"What goes into building a jewelry collection"},"content":{"rendered":"\n
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\n\n\n\nI recently launched my holiday collection (every day more and more items are up and listed in the shop), and I wanted to share a little of what went into creating this collection. If you regularly keep up with my blog, by now you have seen the posts about the photoshoot<\/a> and the launch party<\/a>, but today is more about delving into the inspiration and design process that went into this Holiday season.\n\n\n\n<\/p>\n\n\n\n

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Here are just a few of the designs that make up this decidedly simple, yet elegant collection. Focused on an abundance of quartz points in clusters of 3-5, this collection at first glance appears more understated than previous years. But that is far from the case. My goal this holiday season was to create designs that resonated with this season, while still being wearable throughout the year. My goal was a non-literal translation of an icy, wintry image that would be gift-able, universal, and ultimately glamorous enough to adorn my customers at their fanciest holiday gathering.<\/p>\n\n\n\n

\n\n\n\n\nThis whole process began in September. I had barely finished launching my fall collection when I started kicking around ideas for what would make up the Holiday line. I had in my head the large scale, hauntingly beautiful ice caves of Sweden. While I have never been, it is high on my list of places to go, and living in the desert this seemed something so strange and wonderful I had to explore it more.\n\n\n\n\n\n\n<\/p>\n\n\n\n